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Episodes

Sept. 6, 2021

Should You Widen Your Offerings for the Whole Family?

We’re one year old! This stories in today’s show deal with attractions choosing between wide audience appeal versus targeting audience segments. Stories: Walt Disney World Annual Pass sales to resume Sept. 8 with four new pass types; Merlin...

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Aug. 31, 2021

Retail as an Experience versus App Extensions

After some quick hits, our deep dive this week is retail experiences versus app extensions; while many brands are crafting experiences with licenses, Disney is doubling down on app experiences. Stories: Walt Disney World requiring COVID vaccine for...

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Aug. 23, 2021

Superfans: Friends or Foe?

This week’s big news is the unveiling of Disney Genie. The service puts Disney one large step closer to the ‘park sharing’ model of peak efficiency. While the service democratizes concierge planning for every ticketholder, the lightning lane marks...

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Aug. 16, 2021

Betting on the Future of Attractions

Last week we mentioned that Universal matching 2019 attendance levels with Cedar Fair at 85%. Disney’s Q3 Earnings report is better. Stories Covered: Disney’s Earnings Report; Cedar Fair Announces 2022 Investment; 12 Hasbro-themed entertainment...

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Aug. 9, 2021

How To Prepare For a Difficult Fall Season & The Price of Magic

As China begins to shut down again, attractions in the US are fighting to stay open and working. NYC’s new mandate program for recreation is one path, while Florida’s is another. And yet, numbers released this week show Universal already matching 2019...

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Aug. 1, 2021

Combating Delta at Your Attraction

Delta is all that’s on anyone’s mind this week, so we’re doing something a little different. We dedicate the show to what you can do no to prepare. What contingency plans can I make? How much should I reduce capacity? How will that impact staffing?...

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July 26, 2021

Embedding IP Activations into the Natural World

This week we’re giving updates on industry staffing and then discussing new openings that focus on blending IP with the natural world to refurbish existing attractions. Stories: Disney Cruise Line to resume Bahamian voyages from Florida in August;...

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July 19, 2021

New Mandates & New Openings

While France and LA are adding new mandates, new attractions are opening in time for the Fall Season. This week: LA County’s mask mandate; France’s tourism pass; Disney’s new campus; Halloween Nights at Eastern State; よみうりランド Pokemon Hunt; Universal...

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July 12, 2021

Lego Just Mic Dropped & The Blueprint for International Travel

Stories covered: The Travel industry has a blueprint for reopening international travel; A congressional update from IAAPA; IAAPA Awards are open; The Theas are now free to stream; Universal Hollywood and Disneyland announce Halloween events; Lego’s...

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July 5, 2021

The Survey Shows – Bleisure is Coming

Despite the rising Delta Wave, surveys show that Americans are ready to go out. We’ll discuss recent travel surveys and look at new business opportunities for attractions. This week: Surveys from Morning Consult and AnyRoad show a return to events;...

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June 28, 2021

Summer Strains and Cruise Blues

This week: American cancels hundreds of flights; Knoebels and Seaworld Orlando add incentive programs for new hires; Disney resumes college program in time for 50th anniversary; Royal Caribbean discourages unvaccinated guests from sailing.

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June 20, 2021

Catching Up and Looking Ahead to Fall

This week we’re following up on trends impacting the day to day and the near future. Stories covered: California is reopen; prices for travel services are surging; Universal opened sales for HHN30; the Boo Bash is selling out; Midsummer Scream’s...

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June 13, 2021

From Hologram Dining to Life Size Monopoly: A Roundup of New Experien…

Quick Hits, a roundup of some of the new experiences catching our attention, and a discussion on app extensions. Stories: Spain reopens borders to vaccinated tourists; Walt Disney World makes masks optional for guests effective June 15; Fantawild...

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June 6, 2021

Vaccine Mandate Updates, New Retailtainment Openings, and PRIDE

This week is full of updates from around the world. The EEOC gave guidance for mandating vaccines, while Universal Orlando became the first theme park to make masks voluntary for all guests. Seaworld Orlando enters into Universal’s territory with a...

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May 30, 2021

The IP Wars - $80 billion in media takeovers

Disney is reopening to out of state guests in California and Universal Orlando Resort is raising wages to compete on staffing. Companies are betting on the future of in-person experiences, but meanwhile media companies are trying to consolidate to...

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May 23, 2021

Circling back to International Travel, Staffing Shortages, and Bets o…

This week, we’re circling back to cover updates on some big topics from previous shows. The EU is reopening to international travel, staffing struggles have escalated, and Disney doubles down on demand bets by raising prices. Stories covered: The EU...

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May 16, 2021

Going Maskless & Hospitality Infrastructure Strains

This week’s major news is – of course – the CDC announcement that fully vaccinated Americans can stop wearing masks and maintaining social distance in most settings — both indoors and outdoors. While this is great news for attractions, it’s going to...

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May 9, 2021

It’s Halfway to Halloween – how is your attraction incentivizing fall…

Seasonal events have always been used to encourage FOMO and drive attendance – and they work. Despite the staffing concerns we discussed last week, attractions are pushing Fall 2021 for all they’re worth. Attractions, restaurants, and streaming...

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May 2, 2021

Staffing Struggles – Attractions are Struggling to Scale Staff as Dem…

Fall is coming and as attractions ramp up, some are scrambling to find employees. We discuss why that is, how attractions are adding incentives, and what training will look like in the new normal. Stories Covered: Genting SkyWorlds in Malaysia seeks...

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April 25, 2021

There’s gold in your content vault – plus ‘retailtainment’ openings

How’s your merch game? This week we’re discussing large retailtainment openings and the land grab happening as companies struggle to go vertical. Stories covered: ‘Harry Potter New York flagship store opening date set for June 3,’ ‘Next-Gen Luxury...

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April 19, 2021

Curation – The New Frontier For Thought Leadership at Attractions

Curation is the antidote to our recent algorithm poison; how can your attraction use Thought Leadership to excel? This week on Green Tagged we discuss the curation and discuss openings we love. Stories: Time Out Market: first editorially curated...

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April 11, 2021

Stumbling Blocks to the Finish Line

This week on Green Tagged we summarize the stumbling blocks attractions still face to successfully reopening. Specifically: the differing policies on travel, the new CDC guidelines, and scaling your workforce. Stories covered: Summaries of policies...

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April 4, 2021

Travel Bubbles, Vaccine Incentives, and California Reopening

This week we have updates to stories we’ve been tracking and news on new openings. Stories covered: US Vaccine Passports, State of California issues full updated theme park opening guidance, Hong Kong to lift ban on residents stranded in Britain,...

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March 28, 2021

Digital Footprints are Personalizing the Guest Experience

Airbnb is now the most valuable hotel company and attractions are testing face recognition technology. This week on Green Tagged we’re discussing your Digital Footprint and how that is changing what attractions know about guests. Stories Covered:...

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