Global Attractions Attendance Report 2023: Takeaways

The 2023 Global Attractions Attendance Report from TEA/AECOM just dropped, and we are diving deep into its findings. The report highlights the recovery of the global attractions industry after the pandemic and the performance of different theme parks worldwide.  It also explores the trends in attendance and spending and the potential for growth in other regions. Scott and Philip draw attention to the impact of weather on attendance, the need for parks to focus on guest experience and creature comforts, the significance of Halloween events, and the potential for special events to drive demand throughout the year.

SOURCES
Read more about the report here.

Takeaways

• The global attractions industry is recovering after the pandemic, with parks turning their attention to the future.
• Parks that invested regularly throughout the pandemic performed better over time.
• Asian parks showed great year-over-year rebounds, but it remains to be seen if the growth will continue.
• The merger of Six Flags and Cedar Fair created the largest regional amusement park operator in the Americas.
• Magic Kingdom remained the world's most visited theme park, followed closely by Disneyland and Universal Studios Osaka.
• Yas Island in the Middle East saw significant attendance in a short period of time, indicating potential for growth.
• Per capita spending has increased in some regions, driven by a focus on guest experience and an inflationary market.
• Parks are turning to automation to reduce staffing costs.
• Halloween events have revolutionized the theme park calendar, and parks are exploring other special events to drive demand throughout the year.

Chapters

00:00 Introduction and Announcement of Bonus Episodes
02:22 Overview of the 2023 Global Attractions Attendance Report
05:48 Merger of Six Flags and Cedar Fair
10:26 Top Visited Theme Parks Worldwide
14:45 Potential for Growth in the Middle East
23:55 Challenges and Modest Increase in North American Attendance
29:43 The Impact of Halloween Events and Special Events