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Six Flags just canceled its Christmas and Halloween events at multiple parks - will this save cost or cost more in lost visitors?
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Six Flags just canceled its Christmas and Halloween events at multiple parks - will this save cost or cost more in lost visitors?
What makes an IP popular today? It’s not just the box office or streaming stats—it’s the fans who show up, dress up, and wait five hours for a free experience.
As record heat continues to disrupt attendance, attractions in Asia are innovating to keep guests cool. Tokyo Disneyland is extending evening hours and spraying down guests in its summer parade, while Universal Studios Japan ...
Asia was expected to become the new theme park capital of the world—then the pandemic hit. Where are we now?
Whether it’s Christmas nostalgia, locally led art, or adult evening events, operators have fresh levers to boost replayability and spend beyond peak season.
Universal leans hard into gaming IPs for Halloween Horror Nights while Winchester Mysery House doubles down on immersion.
